About PlainScaling

Jonathan Markwell - Founder, Developer, Occasional Sailor


About Me


I'm best known as a co-founder of The Skiff coworking community in Brighton, the SussexFounders software business community and DevNest - the World's first Twitter developer meet up hosted in London, New York and San Francisco.

​Over the last 15 years I've helped start and grow dozens of businesses. CoverageBook, AnswerThePublic and Vestd, are among the most successful. I previously co-founded and sold HowSociable, a social media metrics SaaS, and Life. Time. Value., a conference for digital product businesses owners.

In a previous life I gained firsthand experience of the craziness and stresses of working in agencies and startups. I once built a six-person software development agency (Inuda) and went round the world raising funding for a consumer internet startup (Smidgn).​

I consider it my mission in life to help business owners to build long-lasting, low-stress, people-first companies. You can be successful without aggressively chasing growth or aiming for a newsworthy acquisition.

You can learn more about other projects I'm working on at JonathanMarkwell.com